PORTLAND, Ore., Nov. 17, 2014 – Today, TFG Card Solutions, Inc., a leader in the payroll card industry, launched a new brand named the SOLE™ PayCard. The brand carries the slogan “Your money, one card,” reflecting the goals of the new program—to give un- and underbanked Americans one financial tool to manage all of their money.
The new brand will include multiple products to help unbanked employees receive direct deposit payroll. The first product, launching immediately, is the SOLE™ Payroll MasterCard®. The SOLE Visa® Payroll Card will be available in early 2015. TFG will launch its new website, www.solepaycard.com, in the coming weeks. Currently www.solepaycard.com houses a login link for SOLE™ Payroll MasterCard® cardholders as well as a redirect to TFG’s current site www.tfgcard.com.
“The new branding initiative was a proactive move to give cardholders a better experience and a brand that resonates with them,” said Lindsay Gobel Wilson, Director of Marketing at TFG Card Solutions. “We wanted to deliver what employers want: an easy-to-use tool that enables their un- and underbanked employees to have all the resources of a traditional bank account. The SOLE initiative reflects our resolve to further serve the underserved,” Wilson added.
About TFG Card Solutions
Founded in 2004 and based in Portland, Ore., TFG Card Solutions offers various payroll cards to help businesses of all sizes increase direct deposit participation; maximizing their current direct deposit system and empowering unbanked employees. Payroll cards offer cost savings to companies by eliminating the cost of paper checks and to employees by eliminating the necessity of inconvenient and expensive check-cashing stores. For more information, visit www.tfgcard.com, www.solepaycard.com, or call 800-457-5809.